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Most Senior Africa’s Coca-Cola Manager Resigns to Run Top Kenyan Start-up

Dwindle Njonjo has relinquished his profession as Africa’s senior-most supervisor of the Coca-Cola organization so as to run tasks of Twiga Foods, a top new business in Kenya.

Njonjo is additionally a prime supporter of the new business and comes in to take over from CEO and fellow benefactor, Grant Brooke who had driven the development of the organization for as long as 5 years.

Brooke has, in the previous five years, drove the development of Twiga Foods into a standout amongst Africa’s best new companies, a magnet for financial specialist intrigue, grants, and acknowledgment.

Njonjo’s involvement in the executives following 21 years at the Coca-Cola Company is probably going to launch the improvement of the organization in the Kenyan market and its quick spotlight on sub-Saharan Africa.


Peter Njonjo, Twiga Foods’ new CEO

In a report by The Standard, Brooke states, “Peter’s leadership will be about institutionalizing this way of doing business and scaling it… Peter’s experience in building efficient supply chains and last mile distribution in over 33 African countries makes him uniquely suited to lead us.”

In response, Mr Njonjo indicated, “This appointment is a great honour for me and Kenyan corporate leadership expertise. I look forward to scaling up our vision of more efficient food markets in Africa and improved food security for our people. Twiga Foods is living proof of the latent opportunity to drive agricultural transformation and investment for local consumption,”

The fresh produce distribution company was launched in 2014 as a mobile-based, cashless, business-to-business (B2B) supply platform that links farmers with food vendors.

Twiga sources fruits and vegetables from some 17,000 farmers across 20 counties in Kenya and delivers directly to 2,500 vendors a day in Nairobi and its environs. Twiga also lists products from many of Kenya’s leading Fast Moving Consumer Goods (FMCG) brands, as it moves towards offering a one-stop-shop for urban kiosks, grocers, and mama mbogas.

Over the years, the business has raised KSh3 billion to fund its expansion from tier-1 funds.

The organization was also voted the Most Promising Company of the Year at the 2018 Africa CEO Forum Awards in Abidjan, Fast Company’s Most Innovative Companies 2018, and the Global Winner of the 1776 Challenge Cup.


Grant Brooke the former CEO of Twiga Foods


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